What We Carry
Our boutique is a thoughtfully curated women's boutique located lakeside inside of Boat Town. Blending relaxed lakeside charm with modern style, we offer elevated every apparel that's effortlessly chic, comfortable, and versatile – perfect for lake days, weekends away, hill-country wine tours, or high-end resorts and events. Our space reflects a clean, airy aesthetic inspired by life on the water, making shopping a unique and inviting experience. Whether you're browsing before a day on the lake, or stopping in for a fresh seasonal look, Boat Town Boutique delivers timeless pieces.
Lake Style Clothing
Need some sunscreen or boat cleaner? We've got you covered. Dropped your sunglasses in the lake? Got that too. Everything from anchors & life jackets, we have everything you need on the water.
Boating Accessories
Watersport Equipment
Whether you're getting up at the crack of dawn for some smooth slalom sessions, or you're working on those 360 airs on a surf board – we are proud to carry top-of-the-line equipment. From boards and bindings to ropes and handles – come upgrade your setup!
Styles of Clothing
CASUAL DRESSES
Everyday casual dresses and tops that blend comfort and style for laid-back lake living on Lake LBJ.
RESORT WEAR
Chic resort wear inspired by lake vacations, designed for relaxing days on the water and elevated evenings dockside.
COVER UPS
Stylish swim cover ups ideal for transitioning from boat to dock, beach, or lakeside dining on Lake LBJ.
ELEVATED STYLES
Elevated lake lifestyle fashion featuring polished, upscale pieces perfect for waterfront events and refined resort living.
LOUNGEWEAR
Lightweight matching sets full of style and comfort – we select pieces that are buttery soft and perfect for cozy days at home.
CASUAL CLOTHES
Easy, mix-and-match casual clothing and coordinated sets made for relaxed lake days and off-water comfort.
JACKETS & PULLOVERS
Stylish jackets and pullovers designed for cool lake mornings and breezy sunset cruises at our on-the-water Boat Town LBJ boutique.
AND MORE!
From jewelry to tee shirts, hoodies, sweaters, candles, shoes, and so much more – we are ready to dress you head to toe for the lake life.
Boating Accessories & Equipment
COMP VESTS
We are excited to bring in a new line of competition style athletic life vests - FOLLOW! We also offer styles from Connelly & Hyperlite.
CGA VESTS
Keep everyone safe - including the littles - with CGA lift vests. We offer sizes from infant to XXXL. Equip your boat to be safe.
ROPES & HANDLES
Surf Ropes, Wakeboard Ropes, Ski Ropes, Tube Ropes, Tie-Off Ropes/Docklines and more – you need a rope, we got you covered.
BOATING NEEDS
From tow harnesses and bungee ropes, buoys and boat cleaner – we have everything you need to take excellent care of your boat.
Other Accessories
SUN SCREEN
Stay protected from that hot Texas sun with Sun Bum! We offer a wide variety of sunbum products, including hair care.
FOR THE PUPS
Doggy life jackets in a variety of sizes, collapsible water bowls, and even dog leashes that look like surf ropes – we're ready.
LAKE TOYS
From standard SUP Boards, to water mats, to floating saddles and other water toys, we're well equipped to keep you having fun.
CUPS & COOLERS
We are proud to carry a wide range of Yeti products – from large coolers, to soft-side coolers and a collection of tumblers.
SPEAKERS
TurtleBox speakers are like none-other – fully waterproof, and with the ability to sync two together via bluetooth, you'll be impressed.
SUNGLASSES
Whether you lost yours at the bottom of the lake and need an inexpensive replacement, or want to upgrade, we have options.
BAGS
Sorena bags from Greece, Maria Victoria hand-made bags, the all-popular BOG bags and more – it's all about your personal style.
Watersports Equipment
WAKEBOARDS
Our stores have a small collection of Hylerlite boards & bindings, and are excited to recently bring Connelly in as our primary brand.
SURF BOARDS
We carry Connelly surf boards, along with Mañana and Soulcraft hand-crafted boards, for those wanting a more advanced ride.
TUBES
Whether you're looking to cautiously get your littles comfortable behind the boat, or want to sling some teenagers around - we have various sizes.
SKIS
Training skis, double skis, slalom skis, and all of the accessories to go with them. Let's keep pushing to bring skiing back.
Come shop with us! We are open same hours as the Boat Town Dealership.
CURRENT HOURS
All Dealership Locations:
Tuesday-Friday: 9am-5pm
Saturday: 9am-2pm
Sunday & Monday: Closed
ATX: (512) 892 - 2220 | LBJ: (325) 388 - 4343 | NBTX: (830) 365 - 0002