Toss Us Your Keys TRADE UP Event –
Fall Boat Shows in Texas

What Does It Mean to “Trade Up”?

Trading up isn't only about moving into a newer boat.

Maybe you want more room for a growing family. Maybe you've gotten serious about surfing and want a boat built around the way you actually spend your time on the water. Maybe you're ready for a pontoon or tritoon that makes entertaining easier. Or maybe you're simply tired of spending your lake weekends worrying about maintenance, storage and everything else that comes with owning an older boat.

That's why we're looking at the whole ownership experience.

During the Toss Us Your Keys Trade Up Event, our sales and service teams can help you think through the entire picture — what your current boat is worth, what your next boat should do better and how we can make owning it easier.

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Get a Real-Time Trade Evaluation

Wondering what your boat is actually worth?

Bring us the keys.

Our team will be on-site to complete real-time trade evaluations, giving you actual numbers and real options without all the usual back-and-forth.

And during the event, qualifying trades may receive up to an additional $10,000 added to their trade-in value.

Once you know what you're working with, we can help you decide what comes next.

 

Demo Before You Decide

Boat shopping shouldn't happen entirely from behind a computer screen.

Specs, photos, walkthrough videos and reviews are useful. But there are some things you simply can't understand until you're behind the wheel.

How does the boat handle? How does the seating actually work for your family? How easy is it to move around? What does the surf wave feel like? How does one model compare to another once they're actually on the water?

That's why on-water demos are such an important part of how we sell boats at Boat Town.

During the event, you'll have the opportunity to explore available models and talk with our team about getting behind the wheel before deciding what's right for you.

 

Buy Now or Build for Spring

Your next boat doesn't necessarily have to be sitting in inventory today.

Maybe we already have exactly what you want. If we do, let's get you on the water.

But if you've spent the season figuring out exactly what you'd change about your current boat, fall is a great time to use that knowledge.

Choose your model. Dial in your colors. Select your options. Build the boat around the way your family actually uses it.

Place your custom order this fall, let us help take your current boat off your hands and start looking forward to spring without worrying about storing or winterizing a boat you already know you're ready to replace.

 

Talk to Service While You're Here

The boat you buy matters.

The people standing behind it matter just as much.

Our service team will be available throughout the event to answer questions about preventative maintenance, winterization, storage and anything else you should be thinking about as temperatures eventually start to drop.

It's also an opportunity to learn more about what owning your next boat with Boat Town looks like after the sale.

Because the goal isn't simply to help you buy another boat.

It's to make boating easier.

 

Fall Might Be the Best Boating Season Texas Has

School starting doesn't mean boating season is over.

For a lot of Texas boaters, September and October are some of the best months of the entire year to be on the lake. The temperatures become more comfortable, summer crowds begin to disappear and the water is still waiting.

So don't pack up the lake house quite yet.

Come enjoy another weekend on the water, see what's new and find out whether this is the year to trade up.